18. Be subtle! be subtle! and use your spies for every kind of business.

微哉微哉無所不用間也

Sun Tzu

Sun Tzu suggests that one should be stealthy and discreet in gathering information and conducting various activities, and that the use of spies can be an effective tool in doing so. This quote emphasizes the importance of gathering intelligence and staying informed in order to outmaneuver one’s opponents and achieve one’s goals.

Gather information discreetly and use your network of sources to stay informed and make strategic decisions.

It is important to be discreet when using your network of sources to gather information for your business. Avoid revealing what you know and how you obtained it, as this can give away your strategies and potentially expose your sources. To maintain the effectiveness of your information-gathering efforts, keep your sources and methods confidential. Use your network of sources to gather insights and intelligence for every aspect of your business, including marketing campaigns, operations, and product development. By leveraging the knowledge and expertise of your sources, you can make more informed and strategic decisions that can give your business a competitive advantage.