23. On the field of battle, the spoken word does not carry far enough: hence the institution of gongs and drums. Nor can ordinary objects be seen clearly enough: hence the institution of banners and flags.


Sun Tzu

Sun Tzu is referring to the importance of clear communication and visibility on the battlefield. Gongs and drums were used as a way to communicate orders and signals to soldiers over long distances. Banners and flags were used to identify different units and to make them more visible to one another on the battlefield. Essentially, Sun Tzu is saying that effective communication and visibility are crucial for success in battle.

In the business world, clear communication is essential.  Thus the implementation of computerized business systems is critical for success.

In the business world, effective communication is essential for success. Whether a business is small or large, good communication is necessary for building strong relationships with clients, partners, and colleagues. Without it, businesses can struggle to achieve their goals and may face a range of challenges such as miscommunications, misunderstandings, and conflicts.

One way to improve communication in the business world is through the use of computerized business systems. These systems, such as email, phone, CRM, project management systems, and video conferencing, allow businesses to communicate with others more efficiently and effectively. For example, email allows businesses to send written messages quickly and easily to a large number of recipients, while video conferencing allows for real-time, face-to-face communication over long distances. Additionally, a business can use a project management tool to track the progress of a project and ensure that all team members are on the same page. Or, a business can use a customer relationship management (CRM) system to store and organize information about its clients, allowing the business to better understand their needs and preferences.

Overall, the implementation of computerized business systems is critical for the success of a business. These systems not only improve communication, but also help businesses to operate more efficiently and effectively. By investing in the right tools and systems, businesses can better support their teams, serve their clients, and achieve their goals.