10. With regard to precipitous heights, if you are beforehand with your adversary, you should occupy the raised and sunny spots, and there wait for him to come up.

險形者我先居之必居高陽以待敵

Sun Tzu

It is advantageous to occupy high ground and wait for the enemy to come to you. By being on a raised, sunny spot, you would have a strategic advantage over the enemy and be able to attack from a position of strength. The quote also implies the importance of anticipating the enemy’s movements and being prepared for their arrival.

If you are the first to enter a niche market, it is important to establish a strong presence and position yourself in a way that is advantageous to your business, and then wait for your competitors to enter.

If you are the first to enter a niche market, it is important to take proactive steps to establish a strong presence and position for your business. This could involve building a strong online presence, engaging with your target audience on social media, and establishing a positive reputation within your local community. By taking these steps, you can establish a solid foundation for your business and lay the groundwork for future growth and success.

Once you have established a strong presence in the market, it is important to continue to monitor and adapt to changes in the market. This could involve staying up-to-date with industry trends and developments, monitoring the activities of your competitors, and making strategic adjustments to your business plans and operations. By being proactive and adaptable, you can maintain your competitive edge and stay ahead of the curve when your competitors enter the market.